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For Immediate Release

January 10th 2011

Media Contact: Camilla Lombard
Events and Publicity Manager
(415) 974-8985 ext.201
camillal@goodvibes.com

GOOD VIBRATIONS AWARDED "BEST RETAIL CHAIN" AT AVN AWARDS


Good Vibrations

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San Francisco, CA -- (January 10th 2011): Good Vibrations won the “Best Retail Chain” award this weekend at the 2011 AVN Awards in Las Vegas just weeks after opening its fifth store in downtown San Francisco. This marks the first time that Good Vibrations, the original clean well-lit women-friendly sex toy store started back in 1977 has been honored with this award and coincides with the first time that AVN has bestowed this category and award on a retailer in it’s nearly 30 year history.

The 2011 AVN Awards, sponsored by Adult Video News, are the most prestigious awards in the adult industry and are held each year in Las Vegas.  Dubbed the "Oscars of Adult Entertainment" and recognizing companies and products as well as movies and performers, the AVN Awards mark the best and most notable in adult entertainment.  Good Vibrations was awarded  the ‘O’ Award for Outstanding Online Retailer in 2009 and 2010 by AVN as well, but the Best Retail Chain award marks the first time that AVN acknowledged retailers at the movie awards ceremonies.

Jackie Strano, Chief Operating Officer for Good Vibrations says, "We are thrilled to be honored as the Best Retail Chain, especially having just opened our fifth store in downtown San Francisco near Union Square only a few weeks ago. We have more retail expansion plans for 2011 and to be acknowledged in our industry for our hard work and for our brand is very gratifying.”

In addition to these nominations, Good Vibrations' original founder Joani Blank was inducted into the AVN Hall of Fame. The AVN Hall of Fame adds new members each year, honoring the legends of the adult entertainment industry. For her pioneering commitment to women's pleasure (and pleasure products), Joani, who founded Good Vibrations in 1977, receives richly-deserved recognition as an adult industry visionary.

The AVN Awards are the culminating event of the annual Adult Entertainment Expo in Las Vegas (January 6-9, 2011). Good Vibrations Staff Sexologist Dr. Carol Queen joined a panel discussion, “In the Company of Women.”  The AVN Awards ceremony was held on Saturday, January 8, at the Pearl Theatre inside the Palms Hotel & Casino.  For more about the awards, please visit avnawards.com.

About Good Vibrations
Good Vibrations is the San Francisco-based retailer trusted for more than three decades to provide a comfortable, safe environment for finding sex-positive products and educational materials to enhance one’s sex life. Good Vibrations offers its products through its retail stores and website: goodvibes.com.

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